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LORRAINE RUFF, CEO and President
 
 

For more than three decades, Lorraine has provided counsel to the senior management and command officers of biomedical and advanced technology organizations and US military medical research Commands respectively. In doing so, she has shaped the field of science marketing assisted clients to the organization's value proposition.

In the civilian community, Lorraine works with researchers and executives to position their technologies and companies on a competitive basis to reach and positively influence audiences essential to their success through business case analysis and commercialization planning. She writes news and commentary for a spectrum of business and life sciences publications. 

As a tri-service Subject Matter Expert (SME) to branches of the U. S. military, Lorraine provides “dual-use” product assessment and commercialization counsel for technology portfolios and developmental products that have the potential to address military requirements. Client technology portfolios include:

  • U. S. Air Force Surgeon General | Modernization Office and the Naval Research Lab where she has provided business risk analysis; custom market research; co-regulatory counsel; comprehensive end-user needs assessment, and regulatory counsel in connection with development of a molecular diagnostics for the detection of upper respiratory infections (URIs). (2004 - 2010)

  • U.S. Army's Medical Research and Materiel Command (MRMC) where she co-developed the Product Assessment and Commercialization Team (PACT) methodology and a curriculum -- Essential Elements of Commercializing Technologies -- targeted to program managers and principal investigators to instill those components necessary for successful product commercialization. (2004 - 2006)

  • Telemedicine and Advanced Technology Research Center (TATRC) and the Congressionally Directed Medical Research Program (CDMRP) located at Ft. Detrick, MD, subordinate activities to the MRMC for whom she provided technology and business risk assessment and product commercialization activities. (2003 - 2005)

  • National Medical Technology Test Bed (NMTB), a subordinate actitity to TATRC, Loma Linda, CA where she provided business case analysis and commercialization planning and counsel. With team members, Lorraine has evaluated more than 100 technologies and is working currently to commercialize six of them. (2003 - 2005)

Prior to Milestones, Lorraine provided marketing counsel to advanced technology companies located in the United States and Canada.

She co-founded Chromos Molecular Systems [TSE:CHR], Vancouver, BC, positioning the corporation worldwide as the artificial chromosome company and was instrumental in raising CDN $10M in seed round capital. The company went public in Summer of 2000.

Lorraine was a founding director of Canton Biotechnologies, Baltimore, MD, an emerging growth spin-out  from Johns Hopkins focused on the discovery and development of novel wound healing therapies.

During her Boston years, she was practice director of the international bioscience communications division and general manager of Hill & Knowlton/New England, the world's largest public relations and public affairs firm. As general manager she directed the region's bioscience, information technologies (IT), and consumer products practices and a staff of 35. As practice director for the bioscience communications division, she led a 22-member team of marketing, business and PR practitioners and counseled the CEOs of more than 50 technology and biomedical companies – from start-ups to major industry players – on a worldwide basis, supporting $350 million in private and public financing.

At Arthur D. Little, (ADL) the international technology and management consulting firm, Lorraine directed the repositioning of the 100-year old firm for the year-long, multi-million dollar project. Following repositioning, ADL expanded annual sales from $180 million to over $1 billion. Lorraine received the Arthur D. Little President's Award for program management excellence.

Lorraine began her career as a science and technology reporter for the Portland Oregonian. She was nominated for a Pulitzer Prize for her work in environmental reporting.

Lorraine has been an adjunct professor in bioscience communications at Simmons College in Boston and guest lecturer for the U.S. Army Medical Research and Materiel Command on the Essential Elements of Commercializing Technology.

She frequently addresses industry conferences on science marketing and product commercialization and serves on business panels related to customer (end-user) needs assessment and founder transition.

Lorraine is a member of LinkedIn. Recommendations Connections

Lorraine attended the University of Washington and graduated Oregon State University with a Bachelor of Science degree in Liberal Arts and Technical Journalism. 5.11


CONTACT INFO:
Milestones - the critical thinking company
4227 S. Meridian C142
Puyallup, WA 98373

253.841.2934 T
lorraine@thinkmilestones.com

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